A Brand New China

I have uploaded a section from Jing Wang’s recent book Brand New China: Advertising, Media, and Commercial Culture. She is a professor of Chinese Language and Culture at MIT, Chair of the International Advisory Board of Creative Commons China Mainland and author of High Culture Fever. If you have the opportunity, read this excerpt it offers a good base for my presentation and our subsequent discussion of Consumerism in late 20th Century China.

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